- Walmart has unveiled plans to extend its rapid delivery service to include Subway meals, accessible through its app.
- By the end of summer, the service is expected to be available in approximately 1,400 stores.
BENTONVILLE, Ark. — Walmart is stepping up its game in the fast-delivery service sector by incorporating Subway meals into its offerings. Customers can now order meals from the popular sandwich chain through the Walmart app, marking another significant stride in the retailer’s e-commerce expansion amidst a highly competitive market.
Subway holds the title of being Walmart’s biggest in-store restaurant tenant. Walmart announced on Thursday that it intends to broaden the fast-delivery service for Subway, which is already operational in several states, to approximately 1,400 stores by the end of summer.
This move could potentially mark the start of a more extensive initiative.
“Subway is an excellent initial step… but our ultimate goal is to ensure that all our in-tenant locations offer delivery via express,” stated Tracy Poulliot, Walmart’s Executive Vice President of U.S. e-commerce and marketing, during the annual Associates Week event.
Walmart, a retail powerhouse, is in a heated battle with e-commerce behemoth Amazon for delivery supremacy. The company has been experimenting with drone delivery and AI-powered technology overhauls to manage inventory, as demand surges among wealthier customers.
Walmart utilizes its network of over 4,600 stores to fulfill online deliveries. Earlier this year, it extended its 30-minute delivery option for groceries and other items to approximately 33 cities.
During a meeting with Wall Street analysts in May, Walmart CFO John David Rainey revealed that store-fulfilled delivery had seen a more than twofold increase over the past two years, with the option becoming the fastest-growing as consumers increasingly prioritize convenience.
This development comes amidst a growing economic divide in the United States, with lower-income households, once Walmart’s primary consumer base, reducing spending across the board.
Since 2004, Subway has been available in-store at Walmart’s supercenters. Other fast-food chains like Taco Bell, McDonald’s, and Wendy’s also have a presence in Walmart stores, along with several regional operators such as Auntie Anne’s.
Disagree, Subway meals don’t belong in a Walmart delivery service.
Bad punctuation and grammar, disagree. Subways meals not Walmart delivery.
Disagree, this seems like an odd pairing for a delivery service.
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